SEO Course: Tools, Strategies, and Techniques for Top 10 Rankings
Explore our Search Engine Optimization training course to learn the fundamentals of SEO, create helpful content that ranks in your niche, and craft an effective SEO strategy that enhances your online presence. Take your SEO skills to the next level, start your journey to achieving organic ranking goals, and earn your SEO certification today!
- Duration: 1 day.
- Price: 750 CHF.
- Location: Online or at multiple locations across Switzerland (Geneva, Zurich, Bern, and Basel).
- Number of Participants: 6-16 maximum.
- Language: English.
- Course Documents: Course presentation as a PDF, including the list of tools.
- 10 November 2024 & 21 January 2025
Check Dates & Register
*10% Discount on Group Subscriptions of 3 or More.
CHF 750.-
About the SEO Course
Are you looking to level up your SEO skills and gain knowledge in digital marketing strategies? Do you want to learn how to utilize SEO and AI tools to boost online visibility and organic traffic? Are you working on making your website rank on Google Search?
SEO Transformer’s SEO training course is one of the best ways to learn SEO and help you achieve your online business goals. It’s a great opportunity to learn SEO basics and backlink-building strategies and gain hands-on experience from an SEO expert.
Key Learning Objectives
- Professionally plan and Understand the fundamentals of SEO, learn about the benefits of long-term search engine optimization, and explore the use of artificial intelligence (AI) in various SEO practices.
- Plan and execute digital marketing and SEO strategies customized to unique business requirements.
- Protect the budget by understanding when, where, and how much SEO is needed.
- Learn important SEO strategies including keyword research and link-building tactics.
- Continuously track your KPIs and improve your success.
Course Overview
1. Deeper Understanding of SEO in the AI era:
- SEO definition and vital concepts in digital marketing.
- Quick wins and long-term SEO approaches.
- Identifying the key factors that matter for your business’ online presence.
- Differences in SEO structure across various industries.
- Learn about search engine algorithms, updates and how to adapt to constant changes.
2. Identifying On-Page SEO Issues and their Solutions
- How to effectively convey an SEO audit for your website.
- Analyzing and comparing your site’s organic performance with competitors.
- Evaluating prioritizing and taking actions on your findings.
- Essential tools that can assist in this process.
3. Optimizing with A priority roadmap
- Overview of the SEO key factors.
- Organize topics and website structure.
- Refine keywords and page layout.
- Leverage ideas for content marketing.
- Integrate AI into your SEO process and workflows.
4. Hands-On Workshop for Practical Experience”
- Real situations analysis: Audit and analyze your website with the trainer’s guidance.
- Identifying optimization opportunities based on findings.
- Developing a roadmap and timeline to enhance website’s SEO.
- Planning quality control with key performance indicators (KPIs).
- Sharing and discussing results with peers.
5. Managing SEO Projects Successfully
- Defining objectives and crafting the right strategy.
- Planning and executing the optimization strategy.
- Coordinating internal efforts and external agency services.
- Monitoring progress and making necessary adjustments.
- Target Audience: This SEO course is ideal for marketing professionals, small business owners, SEO beginners, web developers, content writers, and in-house marketing teams looking to enhance their SEO skills.
- Requirements: Knowledge of SEO concepts, terminology, and key metrics that are important to your business and a basic understanding of digital marketing are both a plus.
- Additional Information:
- You will need a computer device/laptop.
- A good internet connection if the training is conducted online.
Meet Your SEO Course Trainer
Nadia Mojahed
SEO Consultant and Founder
With over a decade of experience in the digital marketing and SEO industry for Swiss and multinational brands, Nadia specialises in helping local and international brands achieve their SEO goals and conversion objectives by implementing effective strategies specific to their business needs. Her expertise spans various industries, enabling her to deliver effective SEO solutions that boost visibility, drive organic site traffic and sales.
Nadia is dedicated to promoting diversity and inclusion in the tech industry. She is a Geneva chapter lead for Women in Digital Switzerland and an Ambassador to Google’s Women Tech Makers.
Why Choose the SEO Transformer Course?
Our extensive experience in SEO and digital marketing has helped businesses across various industries achieve top search rankings. We provide an effective and comprehensive learning experience, covering all aspects of SEO with delivery methods tailored to your individual learning style. Don’t miss the opportunity and register today!
Interested in organizing a custom SEO Workshops for your business?
Check out our Custom SEO Workshops!
Contact us at +41 799 500 990!
Any Questions About the Course?
If you have any questions or need further information about our SEO course, feel free to reach out!
We’re here to help and ensure you have everything you need to succeed. Contact us now!
Locations
- Geneva
Voisins Coworking
- Lausanne
Spaces Main Station
- Bern
Impact Hub Bern
- Basel
Impact Hub Basel
- Zurich
Impact Hub Zurich
- Online
On-Site for Companies
Frequently Asked Questions:
SEO learning can seem a bit complex at the beginning just like any other new topic you’re trying to learn. However, with the right guidance and learning material, anyone can develop their level of SEO knowledge and start a career in SEO. Our course breaks down SEO practices and concepts into manageable modules, making it accessible and easy to follow, regardless of your starting point.
You will have to complete hands-on projects where you can apply your learnings and put your skills into practice. This will help your trainer review your progress and give you some tips for the future. It’s also a great opportunity to show your work to future leads and employers.
Our SEO course equips you with in-demand skills that are highly valued in today’s digital market, as employers and clients are always in search of professionals who can drive organic traffic and improve search engine rankings. Whether you’re looking to advance in your current role, transition into a new career in digital marketing, or improve your business’s online presence, earning your SEO certification will set you apart.
No advanced prior SEO knowledge is required to take this course. We start with the basics and gradually build up to more advanced topics.
